Last week was a relatively quiet time in the domestic markets. We did not receive a tremendous amount of economic data, and trading halted Thursday for the Thanksgiving holiday. Nonetheless, all 3 of the major domestic indexes experienced sizable gains in only 4 trading days.1 By Friday, the S&P 500 added 0.91% and closed above 2,600 for the first time in its history.2 The Dow was also up 0.86%, and the NASDAQ gained 1.57%.3 International stocks in the MSCI EAFE had a 5-day trading week and grew by 1.85%.4
A variety of factors contributed to this performance—from growth in the tech sector to increasing crude oil prices. But a specific event also helped push stocks higher: Black Friday.5
The Black Friday Effect
What happened on Black Friday this year?
In the U.S., Black Friday is big business. The day after Thanksgiving is typically the year’s biggest shopping day and jump-starts the holiday season with enticing deals.6 The financial markets even close early because trading activity is traditionally so slow.7
This year, a combination of low unemployment and healthy consumer confidence may help the retail industry.8 Many retailers saw lines forming outside their locations on Thanksgiving, while digital shopping also picked up. Shoppers spent $1.52 billion online by 5 p.m. ET on Thursday. And the next morning they made $640 million in online purchases by 10 a.m.—18.4% higher than at that time last year.9
Why does holiday shopping matter?
Black Friday may not have the same urgency it once did, as fewer people fight for deals in person.10 Even without huge crowds at brick-and-mortar shops, many retailers declared the day a success—and posted stock gains on Friday.11
Overall, industry experts predict holiday sales may grow by as much as 4.5% compared to last year.12 This growth matters because strong consumer spending is good for the economy. In fact, consumer spending accounts for more than two-thirds of gross domestic product. If spending is flat, so is economic growth.13 Thus, solid purchasing can help drive our economy to pick up speed.
We were pleased to see the markets experience a positive Black Friday effect, and we’ll continue to review this year’s spending data and stock performance. In the meantime, if you have any questions about where our economy stands or what lies ahead, please contact us.
INVESTING RISK DISCLOSURE
Keep in mind that investing involves risk. The value of your investment will fluctuate over time and you may gain or lose money. Before investing, consider the funds’ investment objectives, risks, charges, and expenses. Contact Mahoney Asset Management for a prospectus or, if available, a summary prospectus containing this information. Read it carefully.
IMPORTANT CONSUMER INFORMATION
This web site has been prepared solely for informational purposes. It is not an offer to buy or sell any security; nor is it a solicitation of an offer to buy or sell any security.This site and the opinions and information therein are based on sources which we believe to be dependable, but we can not guarantee the accuracy of such information.
Representatives of a broker-dealer or investment adviser may only conduct business in a state if the representatives and the broker-dealer or investment adviser they represent: (a) satisfy the qualification requirements of, and are approved to do business by, the state; or (b) are excluded or exempted from the state’s licenser requirements.
An investor may obtain information concerning a broker-dealer, an investment advisor, or a representative of a broker-dealer or an investment advisor, including their licenser status and disciplinary history, by contacting the investor’s state securities law administrator.
SECURITIES: ARE NOT FDIC-INSURED/ARE NOT BANK-GUARANTEED/MAY LOSE VALUE
This information is intended for use only by residents of CA, CT, DC, FL,, MA, MD, MN, NC, NJ, NY, OH, PA, and VA. Securities-related services may not be provided to individuals residing in any state not listed above.
The financial calculator results shown represent analysis and estimates based on the assumptions you have provided, but they do not reflect all relevant elements of your personal situation. The actual effects of your financial decisions may vary significantly from these estimates–so these estimates should not be regarded as predictions, advice, or recommendations. Mahoney Asset Managment does not provide legal or tax advice. Be sure to consult with your own tax and legal advisors before taking any action that would have tax consequences.